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MediaFirst Blog: inbound, marketing, social media, PR, web, and technology

NY Times Changes Size, News Content, etc.

jimcaruso's picture

The New York Times newspaper is changing format, going to a 48 inch width web and adding more pages for a net reduction in news content of 5%. Consolidating printing plants will reduce jobs. The following internal NYT memos were found here  Clearly, $41 million in annual savings, smaller size, and less paper are substantive reasons for change.

PR Trends: Social Networking Sites, Press Release Templates, etc.

jimcaruso's picture

This is a well-considered blog entry (17 July 2006) by Andy Lark on trends affecting PR, such as the influence of social networking on public relations.

Top 100 InfoSec Tools

jimcaruso's picture

Find the top 100 information security tools at: http://sectools.org/ This is a great list that includes apps for many platforms, ports to additional OS, and a link to each of the top 100 as well as alternatives in the same category. If you sell InfoSec hardware, software, or services this Web site is a worthy candidate for your advertising dollars. ----- URL: http://sectools.org/ 

Complexity Causes Half of Product Returns

jimcaruso's picture

This article, reported by Reuters and the San Jose Mercury News' Good Morning Silicon Valley, was most interesting for the cause. The origin of most flaws was in the first phase of the product design process (product or requirements definition). This supports my conviction that, as Euripides said, "a bad beginning makes a bad ending." Elke den Ouden reported the results in her thesis at the Technical University of Eindhoven, The Netherlands. From Reuters:  -----

Personal Data Thefts Top 50 Million in 6 Months

jimcaruso's picture

Theft of data is a real and growing issue for individuals in the United States and around the world. This link lists the compromised data sources and the cause, just since the ChoicePoint breach of 15 February 2005.

This listing, compiled by the Privacy Rights Clearinghouse, shows that more that the personal privacy data of more than 50 million US citizens has been compromised in this period of barely more than 6 months. ----- URL: http://www.privacyrights.org/ar/ChronDataBreaches.htm

Awareness of Blogging & RSS Low, reports Pew Internet Trust

jimcaruso's picture

The Pew Internet Trust issued a report that finds low understanding of the terminology surrounding the technology industry. Examples words that are not well understood, include: podcasting and RSS. New methods of generating awareness of your technology offerings may be readily available through these relatively new methods. ----- URL: http://pewresearch.org/pubs/206/trends-2005 ----- URL: http://www.pewinternet.org/

Just took the MIT Weblog Survey

jimcaruso's picture

BODY: This is not new, but I just took the MIT blogging survey. If you blog, check it out.

URL: http://blogsurvey.media.mit.edu/

Landline Bundles Appeal, But Broadband More Compelling Than Phone

jimcaruso's picture

In-Stat (19 July 2005) research corroborates my last post about the changes facing landline telecom carriers (ILEC, CLEC).

The survey specifically assesses bundled telecom services. Bundling of services reinforces the tie between the supplier and customer and counters competition, specifically switching carriers (providers).

Mobile Lines Overtake Landlines + + Evolution of Mobile Advertising

jimcaruso's picture

First, one should note this shift from landlines to mobile telephone lines, which is changing the basis of competition for traditional telecommunications carriers, Incumbent Local Exchange Carriers (ILEC) and Competitive Local Exchange Carriers (CLEC), alike. Higher end services, such as data, are now driving the thinking at the big carriers, which see their landline numbers declining. This is ironic for them I'm sure, because for a while people were adding lines for faxes and dial-up modems and they could hardly keep pace.

Sony PSP: Elegantly Simple Form Factor

jimcaruso's picture

If you have not held, turned on, and played with Sony's PSP - the feel, look, and incredible form factor are to behold. There is a sense of quality that is unusual in Consumer Electronics (CE) gear, especially for which a significant user audience is kids. Also, I find it fascinating that so much software is available for the PSP.

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