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MediaFirst Blog: inbound, marketing, social media, PR, web, and technology

Gartner Analysts Research The Social Media Market – Grows to $7.25B

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According to a Gartner Analyst report, the size of the Social Media market grew to $7.25B, with a B! If you aren’t using social media, you need to be. Per Gartner, “In the next two years, the growing demand for advertising on social networking sites will bridge the gap between the cost per click on Facebook and that on other websites.”

Blog Post Guidelines - The Secret Sauce

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MediaFirst PR Writing Services

Note: This is really an internal document, but I felt it might be helpful to you. This outlines what goes into a blog post for the agency. Since, we build websites, we know that how and what you write is a critical success factor (CSF) for helping your readers.

Social Media Tip: Start with your personal connections

So we all know that social media is the new way everyone is marketing themselves today. There are so many aspects to it that it is easy to forget one of most basic ways to promote yourself - which is through your friends and family. Your friends and family will support your endeavors and help promote you, which can give you the stepping stone you need to get noticed by others. Even if you already have a well established business, asking for the support from family and friends will help you.

Why Marketing Analytics is So Important

Becky Boyd's picture

Busy marketing managers often question how to analyze their marketing campaigns. In addition to asking how to perform marketing analysis, marketers aren’t sure what they need to measure. They are often overwhelmed by all the information out there, let alone which data to measure and how.

What role should SEO play in an overall PR strategy or campaign?

Becky Boyd's picture
Social Networks Social Media

 

Traditionally, public relations is about crafting strategic messages that communicate exactly what the organization wants people to hear.  Today, more and more businesses are creating their own content in the form of blogs, articles, “Tweets,” and white papers.

This user-generated content, like traditional PR, improves communications, generates publicity, builds awareness, and increases rankings in search engines. 

Facebook Best Practices

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Social Networks Social Media

 

 

·  Post every day. As people make more friends and Like more pages, your posts may be missed. If you are only posting once or twice a week then it could be a long time between posts if your community misses one or two of them. Some studies show posting between 3-5 times a day can be a good amount for Pages. Studies also show that the weekend is a good time to post updates because many people are on Facebook then.

MediaFirst Blog | Becky Boyd | Creating Calls to Action

Becky Boyd's picture
Call-To-Action: Ready To Talk Turkey?

I don’t know about you, but I spend lots of time online – and I have to make myself focus on the task at hand because everybody and his brother is vying for my attention with, “Visit this site,” “Watch this video,” etc. One click is all it takes to jump from one topic to another, and everyone is competing to get that click.

Marketers must learn how to break through the noise and garner more clicks. Calls-to-action are the tools to make this happen. They have the power to grab people’s attention and direct it to new topics. They are everywhere you go.

B2B Marketing Benefits From A Consistent Program Of Press Releases

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B2B marketing efforts benefit from a stream of Press Releases, issued at least monthly. Readers see your press release, a.k.a. news release, in many media outlets: online, in print, on tablets, and formatted for mobile devices. Social networks and social media tools leverage the distribution of press releases on LinkedIn, Twitter, Facebook, YouTube and on social bookmarking websites, such as Deleicious.com, StubleUpon.com, Digg.com, Reddit.com, etc. With MediaFirst as your PR firm, know that we leverage these for your.

Jim Caruso Speaking On: Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), and Inbound Marketing

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Jim Caruso, CEO of MediaFirst, at the Atlanta Drupal User's Group

Overview of Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), and Inbound Marketing

The content includes an overview of search engine optimization (SEO), conversion rate optimization (CRO), and Inbound Marketing.

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