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MediaFirst Blog: inbound, marketing, social media, PR, web, and technology

ActivityStreams: Open Standard & Specifications For Sharing The Richness Of What We Post On The Web

jimcaruso's picture

[WARNING] This post is on the uber-geeky side.  It relates to open standards for sharing what we do on a Website, such as Twitter, Facebook, Live.com, etc. and feeding that stream of activities into another service (Twitter to Facebook, Live.com to Cliqset, etc).

Tech Reporters Continue to Influence Impact of Company News, Giving Confirmation From 'The Experts"

Becky Boyd's picture

With the advent of the Internet and consumer journalism, the media no longer have strict control over the flow of information to the public. But, try selling the newest gadget without getting tech reporters and early adopters on board, and you will see they clearly continue to influence the impact of your news. The general population knows your gadget is out there but they still want confirmation from “the experts” that it’s good.

Public Relations of the 21st Century – moving to influence individuals via social media and blogging

Becky Boyd's picture

Moving from relations with the public to relations with individuals

It is crucial for any business to run a public relations campaign in order to keep a positive image in the public eye. However, the traditional modes of running such a campaign are slowly becoming obsolete. That is why it is necessary for businesses to update their public relations campaigns for the 21st century, and tackle the new methodologies & tools, which include blogging and social media.

Notes From "SEO Best Practices for the Drupal.org Redesign" Webinar

jimcaruso's picture

Notes From "SEO Best Practices for the Drupal.org Redesign" Webinar. Noted here are SEO recommendations for the drupal.org redesign.  

 

Every Business Person Needs Their Photo On Their LinkedIn Profile

5 in meeting, Man in front, Man with computer

 

In a recent survey of LinkedIn users, more than 35% did not include a profile photograph, even for many C-level executives. 

Call Jim for help getting a good photo (770) 642-2080, x218.

Tie Tech PR Strategy Directly To Tactics For Best PR Agency Results

jimcaruso's picture
Breakthrough Marketing via PR, Social Media, Awards, Speaking & Interactive

One method for attaining higher quality results, is a PR process that embeds strategy within the tactical documentation for the client. MediaFirst identifies the desired, future positioning for a client. This is a view of how the client firm wishes to be viewed in a year. Since most of our clients are privately held, we work for executives that have shareholdings in their firm and want to increase valuation. To succeed we use a technique applied by excellent, venture-backed companies.

This technique establishes:

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