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MediaFirst Blog: inbound, marketing, social media, PR, web, and technology

How to Measure B2B Social Media Marketing Success

Becky Boyd's picture

Social Media Marketing success is hard to measure, but here are a few tips that will help you determine how well your social media marketing campaign is performing.

Digital Press Releases & Digital PR – Really, what’s the difference?

PressRelease

As the world continues to connect more and more online, clients and publicists alike have embraced the art of the digital press release.

This shift to digital makes sense. While the basic format of a press release is the same, there are a few tactics publicists can now optimize for your clients that would not be an option otherwise.

Promoting Events with Social Media 101

Social-Media-in-a-Box

Public Relations professionals know best – managing events for clients can be a stressful, overwhelming feat, even for the most organized and seasoned event planners. There are multitudes of plans to make prior to your event, and a lot of details have to come together at just the perfect time.

Public Relations / Media Relations: Consistent Process Creates Great Results

jimcaruso's picture
Interviewer, Interview, Microphone, Female Interviewer, Press Interview, Radio Interview, Podcast Interview

A business’ perceived value is increased by the third party endorsement of key business and technology media outlets (Print, TV, Radio, or Web-based). When a client is quoted in national and trade media, they become the expert. We treat the media as a customer, creating stories that meet the editorial needs of both the media and our client.

Best Practices: Types of Posts that Get Tons of Shares on LinkedIn

jimcaruso's picture
Best Practices, Blogs Posts, LinkedIn Post, Share on LinkedIn, LinkedIn Groups

When you make it a point to share the right kind of information on LinkedIn, this social network can become one of your best platforms for social sharing, which gets social media mentions for you or your products, services, and brand.

Below, please find some business marketing tips on the best types of posts to share on LinkedIn.

HTML 5: Favorite Links, Tools, Books, Posts, People, Resources, etc.

jimcaruso's picture
Books, HTML5, Favorite Links, People, Posts, Resources, Tools, HTML 5

These are favorite Links, Tools, Books, Posts, People, Resources, etcetera from the Atlanta HTML5 User Group Rockstar Notes

How to Be Successful in Social Media Marketing

Becky Boyd's picture

To be successful in social media marketing, companies need to engage with their target audience. Below are some tips on how to do this successfully:

How Can Pinterest Help Your Search Engine Optimization (SEO) & Search Engine Marketing (SEM)?

Within the past few years social media has made a huge impact on society and the world around us. From the products we buy, to the people we interact with social media has expanded the networking field by the millions. There is one thing all social media sites have in common; they are all trying to connect people through a common interest.

Instagram Explodes – Allowing More Exposure for Brands

Instagram Explodes – Allowing More Exposure for Brands

Today, Marketers Must Execute Across Many Channels

jimcaruso's picture

Marketing today requires that you execute across many marketing channels. Many of these competitive fronts are present across the internet and the Web. Content marketing, social media, electronic commerce and other marketing activities that were once stand-alone, now require integration.

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