KooKoo Bear Kids Signs With MediaFirst for PR, Content Marketing & Social Media Services

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FOR IMMEDIATE RELEASE

Unique Tactics Attract Consumers & Raise Awareness in Online & Print Media

Atlanta, GA – December 12, 2011 – MediaFirst PR, an inbound marketing & PR firm that offers more than 12 years of Tech & Consumer marketing experience, announces that the agency has been contracted again by KooKoo Bear Kids, an online, catalog, and retail store marketer of designer kids’ rooms and exceptional gifts. MediaFirst will provide PR, inbound marketing, and social media campaigns for the rapidly expanding company.

KooKoo Bear Kids previously worked with MediaFirst for PR services, bringing awareness to their newly opened Roswell storefront, in metropolitan Atlanta, as well as establishing our presence as a Top Retailer for Kids online. MediaFirst got KooKoo Bear coverage in numerous industry-leading trade publications, endorsements from several Hollywood Moms, and participation in Extreme Makeover: Home Edition.

“We are pleased that KooKoo Bear Kids has chosen to work with us again to help them gain national recognition for their unique products and to increase the number of online and retail customers,” said Jim Caruso, CEO of MediaFirst PR. Using inbound marketing strategies and tactics, PR, and social media, MediaFirst will build consumer awareness and loyalty to KooKoo Bear’s target audiences on a national basis.

About MediaFirst PR

MediaFirst PR is a full-service, high-tech and consumer inbound marketing services firm uniquely able to comprehend, refine, express, and evangelize the business value of complex technologies and consumer products. The company’s teams deliver finely honed creative solutions that resonate with target audiences. Deep, global experience in a variety of business sectors empowers well-tuned strategy, positioning, marketing, publicity, and leadership – that convert directly to client success. MediaFirst builds company valuation, generates competitive advantage, justifies venture funding, and creates acquisition or exit opportunities. Clients accelerate in recognition as industry experts to prospects, customers, analysts, employees, allies, investors, and the all-important media. MediaFirst has been instrumental in helping many venture-backed technology firms on their way to success, funding, IPO or acquisition.

About KooKoo Bear Kids

KooKoo Bear Kids offers designer kids’ rooms and exceptional gifts for children and new mothers, available via the website, catalog, or retail store. From themed beds with matching bedding of fresh colors and designer fabrics to timeless classics like quilts with hand applied beadwork and embroidery, KooKoo Bear Kids offers hundreds of rugs, curtains, blankets, bedding, and furniture for a totally custom look. In 2010, KooKoo Bear Kids was named a Retail Star by Kids Today magazine. For agency media inquiries, contact: Becky Boyd at MediaFirst PR - Atlanta 770.642.2080 extension 214.