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SoCon 2009, Twitter hash #SoCon09

jimcaruso's picture

Attended SoCon '09 at Kennesaw State University on 7 February 2009; also the dinner the night before. Enjoyed the break-out sessions, on “Social Media For Social Change” hosted by Tessa Horehled ( http://atlantanstogether.org/) on “Online Etiquette: How To Balance Your Personal and Professional Image Online” hosted by Amber Rhea.

Fake News Presents A Hazard To Reputations Of Clients & News Sources

jimcaruso's picture

PR allows the spokesperson to take a position on industry issues or announce news. The mixing of editorial with advertising may damage the reputation of firms that promote themselves or their position with "fake news." Ultimately, undermining the value of news sources - making readers or viewers question the validity of news - is bad for advertisers, spokespersons, and the media outlets that use fake news. So far, these questions have arisen only over video news releases.

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