Blogging

4 Competencies of Highly Effective Inbound Marketing Agencies

Becky Boyd's picture

Inbound Marketing combines great content and website engagement that forms a superior foundation for sales and marketing efficiency, effectiveness, productivity, and revenue growth. Shifting from outbound to inbound marketing provides accelerated return on investment (ROI).

Public Relations of the 21st Century – moving to influence individuals via social media and blogging

Becky Boyd's picture

Moving from relations with the public to relations with individuals

It is crucial for any business to run a public relations campaign in order to keep a positive image in the public eye. However, the traditional modes of running such a campaign are slowly becoming obsolete. That is why it is necessary for businesses to update their public relations campaigns for the 21st century, and tackle the new methodologies & tools, which include blogging and social media.

FTC Guidelines Require That Bloggers Disclose Material Connections

jimcaruso's picture

 Today's FTC Guide requires disclosure by bloggers if they have material connections with a company that they endorse in their blog.  From the release:

SoCon 2009, Twitter hash #SoCon09

jimcaruso's picture

Attended SoCon '09 at Kennesaw State University on 7 February 2009; also the dinner the night before. Enjoyed the break-out sessions, on “Social Media For Social Change” hosted by Tessa Horehled ( http://atlantanstogether.org/) on “Online Etiquette: How To Balance Your Personal and Professional Image Online” hosted by Amber Rhea.

Comment on the blog of Louis Gray "Does Anybody Care About Non-Blog Commenting Anymore?"

jimcaruso's picture

blog.louisgray.com/2008/11/does-anybody-care-about-non-blog.html#comment-4150324

My comment: Great observation, since I've started using socialmedian and similar sites. Owning the content and comments is a big issue for any writer or publisher.<br />

Reply from Louis Gray Louis Gray 11 months ago in reply to Jim Caruso 1 person liked this.<br />

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