Marketing Blog of Jim Caruso

Welcome to the Marketing Blog of Jim Caruso, covering Technology, Media, Public Relations, Social Media & Lead Generation .  Please retweet, like, comment upon, or add your thoughts to the posts here.  Thank you for visiting.  You may subscribe to the blog below or Follow Me on Twitter.

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7 Reasons Your SEO Efforts Fail

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Search Engine Optimization (SEO) firms sell snake oil. Unfortunately, that is how it looks to lots of us, customers of the SEO firm. These are all real issues that I've seen over many years.

SxSW 2012: Meet me there - SxSW, Event, Conference - South by Southwest Interactive (SxSWi)

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Connect At South by Southwest Interactive (SxSWi)

You can reach your audience at SxSW, MediaFirst can help. SxSW. Programs of pre-conference publicity and on-the-ground tactics grow awareness, establish alliances, and win new business.

This blog post summarizes some tactics for:

Guidelines & Thoughts on Posting Photos, Images & Video to Your Firm's Facebook Page

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Guidelines & Thoughts on Posting Photos, Images & Video to Your Firm's Facebook Page

Carefully, add images to the "Products" photo album. Make sure the image is clear and add explanatory descriptors properly. No duplicate photos or videos.

Blog Post Guidelines - The Secret Sauce

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Note: This is really an internal document, but I felt it might be helpful to you. This outlines what goes into a blog post for the agency. Since, we build websites, we know that how and what you write is a critical success factor (CSF) for helping your readers.

B2B Marketing Benefits From A Consistent Program Of Press Releases

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B2B marketing efforts benefit from a stream of Press Releases, issued at least monthly. Readers see your press release, a.k.a. news release, in many media outlets: online, in print, on tablets, and formatted for mobile devices. Social networks and social media tools leverage the distribution of press releases on LinkedIn, Twitter, Facebook, YouTube and on social bookmarking websites, such as Deleicious.com, StubleUpon.com, Digg.com, Reddit.com, etc. With MediaFirst as your PR firm, know that we leverage these for your.

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