Marketing Blog of Jim Caruso

Welcome to the Marketing Blog of Jim Caruso, covering Technology, Media, Public Relations, Social Media & Lead Generation .  Please retweet, like, comment upon, or add your thoughts to the posts here.  Thank you for visiting.  You may subscribe to the blog below or Follow Me on Twitter.

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Marketing Automation & Drupal: Presentation by Jim Caruso to the Atlanta Drupal User Group (ADUG) April, 11, 2013

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Leads.

The economic downturn forced marketing organizations to do a better job communicating and quantifying their strategies, tasks, and success.

3 Must-Have Components of Inbound Marketing: Content Quality, Frequency, and Consistency

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​The definitions of strategy, tactics and goals for successful internet marketing have continued to evolve and change on a near-constant basis over the years.

Lots of New Social Networks Out There, But Which Ones Matter: Pinterest, Google Plus, Instagram, etc?

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Google Plus, Instagram, New Social Networks, Pinterest, Social Media, Social Networks

New Social Networks May Have The Audience You Seek

There are hundreds of social networks out there, where a business might have a social media presence. Which ones matter and why. All our clients are on the big social networks, which we find are Facebook, Twitter, LinkedIn, and YouTube. But, what about all the others?

Public Relations / Media Relations: Consistent Process Creates Great Results

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Interviewer, Interview, Microphone, Female Interviewer, Press Interview, Radio Interview, Podcast Interview

A business’ perceived value is increased by the third party endorsement of key business and technology media outlets (Print, TV, Radio, or Web-based). When a client is quoted in national and trade media, they become the expert. We treat the media as a customer, creating stories that meet the editorial needs of both the media and our client.

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