INSIGHT's Dr. Jeffrey Karrenbauer To Speak At D/C Expo 2005 On Strategic Supply Chain Design

Presentation Covers Best Practices for Controlling Supply Chain Costs While Boosting Productivity and Customer Service Levels

MANASSAS, Va., May 13 -- INSIGHT, Inc., a top international provider of supply chain planning solutions for the world's foremost companies, announces that Dr. Jeffrey Karrenbauer, president and a founding director, will present "Strategic Supply Chain Design" at D/C Expo in Chicago. Dr. Karrenbauer will share strategies for cutting costs and optimizing supply chain network design on Tuesday, May 17, 2005. INSIGHT will also be demonstrating their solutions at the show in Booth 455. Strategic supply chain design continues to deliver the greatest benefits, solve the most pressing supply chain issues, and play the most critical role in acquisition, merger, product realignment, and divestiture.

"Jeff's presentation will discuss how strategic supply chain planning analyzes the location and quantity of raw material suppliers, manufacturing sites, distribution facilities, and inventory assets to create an optimal network design that meets the logistical quality metrics of customers and maximizes corporate profitability through minimized cost," said Bob Belshaw, COO of INSIGHT, Inc.

INSIGHT's strategic supply chain planning software, SAILS 21® powers the continual improvement of top performers and the adjustments that win against an ever-changing basis of competition. SAILS provides optimal decision-making at the corporate level, such as radical restructuring from global corporate mergers or the continental supply chain restructuring necessary with the creation and expansion of the European Union (EU). Since INSIGHT has the best optimization engine, SAILS returns the best solution. Recently, some competitors and acquirers cannibalized their development teams for other products, re-assigning developers away from strategic supply chain design and planning. While others chase 2005 budget dollars, INSIGHT remains on course to deliver best results.

Long recognized for keeping top firms on top, INSIGHT remains focused on optimizing the high-leverage decision. INSIGHT's software enables continual improvement that raises enterprise-wide quality throughout the supply chain and across product lines. INSIGHT's focus enables new supply chain initiatives that yield superior results, such as multi-time-period analysis and bid package specifications for optimal transportation procurement. Revised supply chain design improves corporate performance against the latest competitive factors, which include rising customer service levels, decreasing cycle times, and tightening supply of freight transportation. High-level design enables optimized transportation procurement and better transportation bid packages that lower freight charges and eliminate penalties.

Dr. Karrenbauer is a featured speaker at numerous supply chain and logistics industry trade shows, including Council of Supply Chain Management Professionals (CSCMP), INFORMS, D/C Seminar, and many universities, including UCLA, MIT, Ohio State, University of Tennessee and the University of Wisconsin. He appears in numerous industry publications discussing strategic supply chain design and analysis, supply chain security, business continuity, and network rationalization. He is a member of CSCMP and on the editorial review board of the Journal of Business Logistics.

About INSIGHT, Inc.

INSIGHT software and consulting provide optimization-based planning and scheduling to solve the supply chain management issues of the world's foremost companies. INSIGHT solves these latest, critical, and most complex problems for 40% of Fortune Magazine's top fifty, 70% of Business Week's most profitable corporations, and 70% of the companies judged to have the best supply chains. Recently, INSIGHT was awarded a "Top 100 Logistics IT Solution Award" for the 4th year in a row from Inbound Logistics magazine. Clients often select INSIGHT when other solutions have failed. These clients rely on INSIGHT to gain the greatest competitive advantage from the best answer. Clients include Abbott Laboratories, BASF, BPAmoco, Clorox, ExxonMobil, Goodyear, HP, Kellogg, Motorola, PepsiCo, Nestle, Pfizer, Procter & Gamble, Toyota, and Unilever.

The X-System(R), a proprietary optimization engine, powers a network of planning and scheduling solutions, from the design of a global supply chain to transportation procurement. Increasingly, INSIGHT provides optimization components, partnering with third party software providers, such as Optiant with PowerChain(TM) Inventory to deliver best-of-breed solutions. Call INSIGHT at (703) 366-3061. On the Web, visit http://www.insight-mss.com/ .

For more information, please contact: Becky Boyd, MediaFirst PR - Atlanta, becky [at] mediafirst [dot] net (770) 642-2080

Web site: http://www.insight-mss.com