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FOR IMMEDIATE RELEASE

INSIGHT, Global PRovider Of Supply Chain Planning Solutions,
Announces Jeffrey Karrenbauer As CEO

 

Veteran Reaffirms INSIGHT Focus On Operational Excellence & Execution

 

Manassas, VA Ð March 22, 2004 Ð INSIGHT, Inc., a top international provider of supply chain planning solutions for the world's foremost companies, announces that Jeffrey Karrenbauer, Ph.D. has been promoted to CEO from vice president. Mr. Karrenbauer continues to serve on INSIGHTÕs board of directors. His roles of strategic product direction and financial focus will grow INSIGHTÕs leading position in strategic supply chain design software, which serves many of the worldÕs largest firms. JeffÕs understanding of the critical requirements of major corporations is key to INSIGHTÕs momentum and focus of product development on these needs, establishing complementary partnerships, and applying resources to best serve customersÕ business goals.

ÒINSIGHT SAILS 21®, the firm's flagship software for strategic supply chain analysis and design, under the guidance of Jeff Karrenbauer, was crucial in delivering significant structural improvements to Clorox's complex supply chain,Ó said John Leggett, Business Systems Architect at The Clorox Company.

Clients rely on INSIGHT software and services to shape the competitiveness of global companies, such as American Italian Pasta, BASF, BP/Amoco, ExxonMobil, Henkel, Ingram Books, Johnson & Johnson, Kellogg, Levi Strauss, Motorola, Nestle, Pennzoil, PepsiCo, Perrier, Pfizer, Procter & Gamble, Toyota, and Unilever.

For years, INSIGHT has relied upon Dr. KarrenbauerÕs expertise to align the companyÕs development efforts to solve the most difficult questions and gain the greatest competitive advantage from optimal supply chain design. His industry expertise includes mathematical models for optimization and simulation; analysis of complex supply chains and integrated logistical systems; and data gathering and validation techniques that support these complex analyses.

Dr. Karrenbauer earned his B.B.A. in marketing from the University of Notre Dame and a Ph.D. in business logistics from The Ohio State University. He conducted extensive research in the area of shipment planning policies and their effects on transportation costs, inventory costs, and customer service. Dr. Karrenbauer is a published author in several supply chain journals and serves on the editorial review board of several logistics journals. He is a frequent presenter to conferences for logisticians and management scientists and regular guest lecturer at universities.

About INSIGHT, Inc.

INSIGHT software and consulting provide optimization-based planning and scheduling to solve the supply chain management issues of the world's foremost companies. INSIGHT solves these latest, critical, and most complex problems for 40% of Fortune MagazineÕs top fifty, 70% of Business Week's most profitable corporations, and 70% of the companies judged to have the best supply chains. Clients often select INSIGHT when other solutions have failed. These clients rely on INSIGHT to gain the greatest competitive advantage from the best answer. Clients include Abbott Laboratories, BASF, BPAmoco, Clorox, ExxonMobil, HP, Ingram Books, Johnson & Johnson, Kellogg, Levi Strauss, Motorola, Pennzoil, PepsiCo, Perrier, Pfizer, Procter & Gamble, Toyota, and Unilever.

The X-System®, a proprietary optimization engine, powers a network of planning and scheduling solutions. Examples include crew scheduling, production planning, design of global supply chains, transportation planning, and inventory analysis within PowerChainª Inventory from Optiant. Increasingly, INSIGHT provides optimization components, partnering with third party software providers to deliver best-of-breed solutions. Call INSIGHT at (703) 366-3061. On the Web, visit www.INSIGHT-MSS.com.

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